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SUMMARY:Identifying Customer Objections
DESCRIPTION:Are you worried that you’re not selling as much or as well as you could? You are not alone. Many entrepreneurs know they have a wonderful product or service offering\, but they lack confidence in persuading others to buy it\, and they fear rejection. But this\, like many skills\, can be improved with knowledge and honed with practice. You can develop your sales craft! You don’t want to miss this! \nTo get the most out of this session\, users should have: \n\nYour existing sales pitches\nBusiness sales data to refer to\nCommon objections your customers pose after a pitch\n\nWith Karen Baldeschwieler of Zenagos \nDr. Baldeschwieler is a proven entrepreneur and intrapreneur\, having founded or co-founded 7 stand-alone companies and launched 6 new business lines inside large education organizations. She served on the executive teams of two venture- and private equity-funded edtech start-ups\, each of which raised more than $70MM. She planned the launch of Kaplan’s first online education programs and launched an online university that grew to over $800MM in revenue and is now part of Purdue University. As subject area expert\, she sold multiple 8-figure deals to major universities\, but is most proud of having built her own small businesses from inception to profitability. Dr. Baldeschwieler holds a BA from Harvard\, an MA from UC Irvine\, an MBA from Harvard Business School\, and a PhD in Education from Capella University. Her books and articles about education and career development include Newsweek’s “College without the Campus” and Professionalism\, a textbook on career success.
URL:https://biz2grow.org/event/identifying-customer-objections/
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