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SUMMARY:Building a Marketing Plan
DESCRIPTION:This is an introductory session that provides expert insights and feedback about your Marketing Plan. \nIf you want to increase visibility or reach more new customers\, this session is for you! During this session\, you will work with an expert and a small team of peers to draft or update your one-year marketing plan. Learn how to better communicate the story of your business\, who your potential customers are (and where to find them)\, and where to focus your marketing efforts. Your expert will walk you through a simple\, question-and-answer guide to building a concise\, actionable marketing plan. \nPreparation: To get the most of this session\, make a list of your past advertising efforts and results\, social media accounts\, email and newsletter efforts\, and google analytics for your website\, if you have them. Don’t worry if you don’t have anything to start. Your expert will talk through the model and get you started. \nWho should register: \nBusiness owners who want to better understand all aspects of marketing \nBusiness owners developing a comprehensive marketing plan including target demographics\, advertising\, social media\, and more \nBusiness owners who are or will be seeking capital \nBusiness owners who are struggling to be profitable \nNote: Login from a laptop or desktop is preferred. Sign on 15 minutes before the start time. If you arrive more than 10 minutes after the start time\, you may not be able to participate in the session. \n  \nHow to Register:\nClick the link below\nRegister/Sign-in\nAccess upcoming classes and explore resources by topic
URL:https://biz2grow.org/event/building-a-marketing-plan/
LOCATION:VIRTUAL
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