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DTSTART;TZID=America/New_York:20250109T170000
DTEND;TZID=America/New_York:20250109T190000
DTSTAMP:20260404T104546
CREATED:20241218T200146Z
LAST-MODIFIED:20241218T200146Z
UID:1311-1736442000-1736449200@biz2grow.org
SUMMARY:Charge What You Are Worth: The Art of Accurate Pricing
DESCRIPTION:One of the biggest challenges early-stage entrepreneurs face is confidently pricing their products or services to reflect their true value. This workshop will guide you through the mindset and strategy needed to set profitable prices that align with the worth of your work\, and will give you tools to build a pricing structure that reflects your business growth. In this Ask the Expert session\, you’ll learn the proven formula for determining the true value of your products or services!  \nWe’ll also cover how to shift from pricing based on competition to pricing based on value and understanding cost structure and profitability analysis. If you are already charging too low\, we’ll also cover how to raise your prices without losing clients or customers. Sign up now! \nTo Sign up for the Event: \n-Visit hope2women.org/verizon\n-Create a free account\n-Search for this webinar under “events”\n-Register!
URL:https://biz2grow.org/event/charge-what-you-are-worth-the-art-of-accurate-pricing/
LOCATION:VIRTUAL
ATTACH;FMTTYPE=image/png:https://biz2grow.org/wp-content/uploads/2024/12/How-to-Make-a-Business-Plan-1-1.png
ORGANIZER;CN="HOPE2Women":MAILTO:hello@hope2women.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250107T120000
DTEND;TZID=America/New_York:20250107T140000
DTSTAMP:20260404T104546
CREATED:20241218T195736Z
LAST-MODIFIED:20241218T195736Z
UID:1309-1736251200-1736258400@biz2grow.org
SUMMARY:Create a Content Plan
DESCRIPTION:As a small business owner\, creating the right content is fundamental to the success of your business. In this Ask the Expert session\, learn essential strategies for developing compelling content that resonates with your audience\, maximizes your resources\, and boosts your online presence. Whether it’s your website\, product descriptions\, social media\, or blog\, this session is sure to provide you with practical insights to plan your business’ content and enhance your sales effectively.  \nReady to take the first step towards unlocking the full potential of your content strategy? Sign up now! \nTo Sign up for the Event: \nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!
URL:https://biz2grow.org/event/create-a-content-plan/
LOCATION:VIRTUAL
ATTACH;FMTTYPE=image/png:https://biz2grow.org/wp-content/uploads/2024/12/How-to-Make-a-Business-Plan-1.png
ORGANIZER;CN="HOPE2Women":MAILTO:hello@hope2women.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241217T140000
DTEND;TZID=America/New_York:20241217T160000
DTSTAMP:20260404T104546
CREATED:20241125T185800Z
LAST-MODIFIED:20241125T185800Z
UID:1197-1734444000-1734451200@biz2grow.org
SUMMARY:Business Plan Bootcamp
DESCRIPTION:The process of thinking about and crafting your business plan provides clarity and a “north star” for your business\, while also demonstrating a solid understanding and vision for the operating model.  \nYour business plan helps prioritize what is important\, critical tasks\, as well as a timeline. With growth\, the business plan offers a common understanding of the vision to new team members\, potential investors\, financial institutions\, etc.  \nAfter spending close to two decades building businesses with the banking industry\, Cate Luzio founded Luminary. She wrote a business plan in a week and launched 8 months later. Cate will be hosting this Business Plan Boot Camp\, breaking down each point and the basis for eight essential elements founders should include in a business plan\, and why they matter. \nTo Sign up for the Event: \n-Visit hope2women.org/verizon\n-Create a free account\n-Search for this webinar under “events”\n-Register!
URL:https://biz2grow.org/event/business-plan-bootcamp-2/
LOCATION:VIRTUAL
ATTACH;FMTTYPE=image/png:https://biz2grow.org/wp-content/uploads/2024/11/Hope2Women-Blog-Photo-1.png
ORGANIZER;CN="HOPE2Women":MAILTO:hello@hope2women.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241210T150000
DTEND;TZID=America/New_York:20241210T170000
DTSTAMP:20260404T104546
CREATED:20241125T185348Z
LAST-MODIFIED:20241125T185348Z
UID:1195-1733842800-1733850000@biz2grow.org
SUMMARY:Understanding Your Numbers: How to Read Financial Reports
DESCRIPTION:You have set up your business and started keeping the books. Now comes the fun part – interpreting the data! Your accounting software produces profit and loss statements\, balance sheets\, and cash flow reports. Do you know how they differ and what they show? Do you know how to use them to guide financial and other decisions for your business?  \nIn this Ask the Expert session\, you will learn what reports are available to you\, how to read and interpret them\, and benefit from their wisdom! Sign up now! \nTo Sign up for the Event: \n-Visit hope2women.org/verizon\n-Create a free account\n-Search for this webinar under “events”\n-Register!
URL:https://biz2grow.org/event/understanding-your-numbers-how-to-read-financial-reports/
LOCATION:VIRTUAL
ATTACH;FMTTYPE=image/png:https://biz2grow.org/wp-content/uploads/2024/11/Hope2Women-Blog-Photo.png
ORGANIZER;CN="HOPE2Women":MAILTO:hello@hope2women.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241209T143000
DTEND;TZID=America/New_York:20241209T160000
DTSTAMP:20260404T104546
CREATED:20241121T205847Z
LAST-MODIFIED:20241121T205939Z
UID:1179-1733754600-1733760000@biz2grow.org
SUMMARY:MWBEs: What Your Certification Can Do For You
DESCRIPTION:Could getting a government or corporate contract help take your business to the next level? If the answer is “YES!” then this is the session for you. While the process of getting certified as an MWBE (Minority/Woman Business Enterprise) may seem intimidating\, being prepared and having the right information at your fingertips can streamline the process.  \nThrough this virtual Ask the Expert session\, we’ll discuss what it means to be contract ready and best practices to ensure successful contract performance. If you want to do business with the government or large corporations\, this is the session for you. Sign up now! \nTo Sign up for the Event: \n-Visit hope2women.org/verizon\n-Create a free account\n-Search for this webinar under “events”\n-Register!
URL:https://biz2grow.org/event/mwbes-what-your-certification-can-do-for-you/
LOCATION:VIRTUAL
ATTACH;FMTTYPE=image/jpeg:https://biz2grow.org/wp-content/uploads/2024/11/Hope2Women-Blog-Photo-2.jpg
ORGANIZER;CN="HOPE2Women":MAILTO:hello@hope2women.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241205T110000
DTEND;TZID=America/New_York:20241205T123000
DTSTAMP:20260404T104546
CREATED:20241121T205104Z
LAST-MODIFIED:20241121T210000Z
UID:1177-1733396400-1733401800@biz2grow.org
SUMMARY:Common Social Media Mistakes
DESCRIPTION:You may be actively marketing your business using social media\, but are you getting the results you want? Are you making the most of your social media activity? In this Ask the Expert session\, we’ll discuss the most common social media mistakes that will prevent you from growing an engaged audience and strengthening your online presence. We will share strategies for using social media to effectively market your business.  \nIf you are a newbie when it comes to using social media for your business\, this session is for you. Don’t miss this opportunity to take your social media to the next level. Sign up now! \nTo Sign up for the Event: \nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!
URL:https://biz2grow.org/event/common-social-media-mistakes/
LOCATION:VIRTUAL
ATTACH;FMTTYPE=image/jpeg:https://biz2grow.org/wp-content/uploads/2024/11/Hope2Women-Blog-Photo-1.jpg
ORGANIZER;CN="HOPE2Women":MAILTO:hello@hope2women.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241203T180000
DTEND;TZID=America/New_York:20241203T190000
DTSTAMP:20260404T104546
CREATED:20240722T185735Z
LAST-MODIFIED:20240722T185735Z
UID:645-1733248800-1733252400@biz2grow.org
SUMMARY:Digital Doors: Accounting 101 for Small Business
DESCRIPTION:Basics of bookkeeping\, financial statements\, and tax preparation. \nPartners: Ramona Cedeno & FiBrick
URL:https://biz2grow.org/event/digital-doors-accounting-101-for-small-business/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241202T110000
DTEND;TZID=America/New_York:20241202T130000
DTSTAMP:20260404T104546
CREATED:20241121T204632Z
LAST-MODIFIED:20241121T204632Z
UID:1175-1733137200-1733144400@biz2grow.org
SUMMARY:Setting Up Accounting Software
DESCRIPTION:This is an introductory-level session that provides a foundational overview of the topic. \nWhile you may not find data entry and bookkeeping thrilling\, it is a necessary part of operating a healthy business. Knowing and understanding your numbers is critical to making savvy business decisions that grow your business.  \nAccounting software can be easy to set up and maintain\, once you understand the fundamentals of bookkeeping. Our expert will show you WHY accounting software is set up the way it is\, give you tips to stay out of hot water with your taxes\, and a lot more. Sign up now! \nTo Sign up for the Event: \nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!
URL:https://biz2grow.org/event/setting-up-accounting-software/
LOCATION:VIRTUAL
ATTACH;FMTTYPE=image/jpeg:https://biz2grow.org/wp-content/uploads/2024/11/Hope2Women-Blog-Photo.jpg
ORGANIZER;CN="HOPE2Women":MAILTO:hello@hope2women.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241126T110000
DTEND;TZID=America/New_York:20241126T130000
DTSTAMP:20260404T104546
CREATED:20241104T193638Z
LAST-MODIFIED:20241121T210041Z
UID:1041-1732618800-1732626000@biz2grow.org
SUMMARY:Finding Profitable Customers
DESCRIPTION:In a consumer-driven market with less brand loyalty\, how do businesses ensure that they are engaging with the customers most likely to deliver maximum profitability? Successful businesses work on building relationships with their audience and they are very clear on their target customer profile. In this session\, you will learn how to identify your most valuable customers along with strategies to retain them. \nWe’ll discuss the importance of key metrics like customer acquisition costs\, retention rates\, churn\, and lifetime value\, and we’ll explore tools that you can use to track customer information and engagement. Stop wasting time with low-budget customers. Sign up now! \nTo Sign up for the Event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!
URL:https://biz2grow.org/event/finding-profitable-customers/
LOCATION:VIRTUAL
ATTACH;FMTTYPE=image/jpeg:https://biz2grow.org/wp-content/uploads/2024/11/Finding-Profitable-Customers.jpg
ORGANIZER;CN="HOPE2Women":MAILTO:hello@hope2women.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241118T143000
DTEND;TZID=America/New_York:20241118T163000
DTSTAMP:20260404T104546
CREATED:20241104T193154Z
LAST-MODIFIED:20241114T143439Z
UID:1039-1731940200-1731947400@biz2grow.org
SUMMARY:Create a Business Plan That Gets Results
DESCRIPTION:Unlock the secrets to crafting a business plan that truly works for your small business at this exclusive Ask the Expert session. Join fellow business owners in gaining insights from our experts as we delve into essential strategies and actionable steps to create a roadmap for success. This session will assist you in embarking on the journey towards achieving your business goals with confidence and clarity. Sign up now! \nTo Sign up for the Event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!
URL:https://biz2grow.org/event/create-a-business-plan-that-gets-results/
LOCATION:VIRTUAL
ATTACH;FMTTYPE=image/jpeg:https://biz2grow.org/wp-content/uploads/2024/11/business-plan-webinar.jpg
ORGANIZER;CN="HOPE2Women":MAILTO:hello@hope2women.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241113T120000
DTEND;TZID=America/New_York:20241113T130000
DTSTAMP:20260404T104546
CREATED:20241104T192728Z
LAST-MODIFIED:20241114T142841Z
UID:1037-1731499200-1731502800@biz2grow.org
SUMMARY:AI Essentials: Three Game-Changing Applications to Boost Your Business
DESCRIPTION:Embark on your AI journey with this essential guide to integrating artificial intelligence into your business strategy. In this webinar\, you’ll explore three key AI applications that can revolutionize the way you operate\, from automating processes to enhancing customer experiences. \nWhether you’re new to AI or looking to expand your knowledge\, this session will provide practical insights and actionable steps to harness AI’s potential and drive your business forward. Start leveraging AI today to gain a competitive edge. \nTo Sign up for the Event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!
URL:https://biz2grow.org/event/ai-essentials/
LOCATION:VIRTUAL
ORGANIZER;CN="HOPE2Women":MAILTO:hello@hope2women.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241112T180000
DTEND;TZID=America/New_York:20241112T190000
DTSTAMP:20260404T104546
CREATED:20240722T185605Z
LAST-MODIFIED:20241114T142939Z
UID:644-1731434400-1731438000@biz2grow.org
SUMMARY:Digital Doors: AI for Small Businesses
DESCRIPTION:Covers the basics of Artificial Intelligence\, the most popular and useful AI platforms for small business owners today\, practical examples/use cases\, and the difference between free tools and fee-based tools. \nPartners: Mastercard Global Marketing & Create Labs
URL:https://biz2grow.org/event/digital-doors-ai-for-small-businesses/
LOCATION:VIRTUAL
ORGANIZER;CN="HOPE2Women":MAILTO:hello@hope2women.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241112T110000
DTEND;TZID=America/New_York:20241112T130000
DTSTAMP:20260404T104546
CREATED:20241104T192323Z
LAST-MODIFIED:20241104T192323Z
UID:1035-1731409200-1731416400@biz2grow.org
SUMMARY:The Right Price: a Step-by-Step Guide to COGS and Pricing
DESCRIPTION:Not having a good understanding of the economics of your business can lead you down the path to financial ruin. In a business that sells goods\, understanding how COGS are recorded can help set your price and profitability\, lead to better tax reporting\, and determine if you are indeed profitable. COGS is also applied to service businesses\, and our expert will explain how. \nIn this Ask the Expert session\, we walk through what COGS should (and should not) include\, how to make adjustments and use the formula as a key indicator of business financial health. Being in business is about the numbers\, so if you are a business owner and you don’t understand your numbers\, you must attend this session. Sign up now! \nTo Sign up for the Event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!
URL:https://biz2grow.org/event/the-right-price-a-step-by-step-guide-to-cogs-and-pricing/
LOCATION:VIRTUAL
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241111T110000
DTEND;TZID=America/New_York:20241111T130000
DTSTAMP:20260404T104546
CREATED:20241104T191917Z
LAST-MODIFIED:20241104T191917Z
UID:1033-1731322800-1731330000@biz2grow.org
SUMMARY:Writing Compelling Content
DESCRIPTION:Unleash the power of words to enhance your marketing and drive customer engagement. Everyone needs product and service descriptions on their website! And what about blog posts\, social media copy\, and advertisements? What are the right words to catch the eye of customers or clients? \nIn this Ask the Expert session\, learn valuable strategies and insights to help craft impactful and compelling content that resonates with your audience. This session will provide practical tips to elevate your brand’s messaging and drive results. Don’t miss this chance to enhance your writing skills and leave a lasting impression on your customers. Sign up now! \nTo Sign up for the Event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!
URL:https://biz2grow.org/event/writing-compelling-content-2/
LOCATION:VIRTUAL
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241107T110000
DTEND;TZID=America/New_York:20241107T130000
DTSTAMP:20260404T104546
CREATED:20241023T155622Z
LAST-MODIFIED:20241023T155622Z
UID:984-1730977200-1730984400@biz2grow.org
SUMMARY:Ecommerce: the fundamentals of selling online
DESCRIPTION:As we all know\, the COVID-19 pandemic wreaked havoc on the small business community. Those that were able to grow online sales generally fared better than those that did not. Selling online creates an opportunity to reach more people and enables you to do business from anywhere with computer and internet access. While there are a lot of e-commerce platforms and tools\, selecting the right one(s) and getting set up can feel overwhelming. In this Ask the Expert session\, we will provide an overview of the most widely used platforms\, walk through the fundamentals of selling online\, and discuss the path to profitability through e-commerce. \nWhether you are new to selling online or looking to expand your online sales\, this session is a must. Sign up now! \nTo Sign up for the Event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!
URL:https://biz2grow.org/event/ecommerce-the-fundamentals-of-selling-online/
LOCATION:VIRTUAL
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241105T110000
DTEND;TZID=America/New_York:20241105T130000
DTSTAMP:20260404T104546
CREATED:20241010T210842Z
LAST-MODIFIED:20241010T210842Z
UID:917-1730804400-1730811600@biz2grow.org
SUMMARY:Connect with Customers: Authenticity Leads to Sales
DESCRIPTION:Discover the power of authentic connection to drive sales in this Ask the Expert session. Alongside our expert\, you will delve into the art of establishing genuine relationships with customers\, focusing on the shift from transactional to relational interactions. \nGain valuable insights into understanding and meeting customer needs\, fostering loyalty\, and driving sales through authentic engagement. Don’t miss this opportunity to transform your approach and propel your business forward – sign up now! \nTo Sign up for the Event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!
URL:https://biz2grow.org/event/connect-with-customers-authenticity-leads-to-sales-2/
LOCATION:VIRTUAL
ORGANIZER;CN="HOPE2Women":MAILTO:hello@hope2women.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241104T143000
DTEND;TZID=America/New_York:20241104T163000
DTSTAMP:20260404T104546
CREATED:20241023T155202Z
LAST-MODIFIED:20241023T155202Z
UID:982-1730730600-1730737800@biz2grow.org
SUMMARY:Comprende tus números
DESCRIPTION:Ya estableciste tu negocio y has comenzado a llevar los libros contables. ¡Ahora llega la parte divertida: interpretar los datos! Los software de contabilidad producen los estados de pérdidas y ganancias\, balances generales y reportes de flujo de fondos. ¿Sabe cómo se diferencian y qué reflejan? ¿Sabe cómo utilizarlos para orientar sus decisiones financieras y otras decisiones importantes para su negocio? En esta sesión de “Pregúntale al Experto”\, aprenderás qué informes están disponibles para ti\, cómo leer e interpretarlos\, ¡y cómo beneficiarte de su sabiduría! ¡Regístrese ahora! \nPara inscribirse en el evento: \n\nVisite hope2women.org/verizon\nCree una cuenta gratuita\nBusque este seminario web en la sección de “eventos”\n¡Regístrese!
URL:https://biz2grow.org/event/comprende-tus-numeros/
LOCATION:VIRTUAL
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241030T120000
DTEND;TZID=America/New_York:20241030T130000
DTSTAMP:20260404T104546
CREATED:20241023T154802Z
LAST-MODIFIED:20241023T154802Z
UID:979-1730289600-1730293200@biz2grow.org
SUMMARY:Strategic Networking: Unlocking Doors to New Opportunities
DESCRIPTION:Elevate your professional connections with a strategic approach to networking. This webinar will teach you how to build meaningful relationships that can open doors to new opportunities in your career or business. Learn techniques to identify and engage with key influencers\, create lasting impressions\, and leverage your network to achieve your goals. \nWhether you’re seeking new clients\, partners\, or career advancements\, this session will provide you with the tools to network with purpose and unlock your full potential. \nTo Sign up for the Event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!
URL:https://biz2grow.org/event/strategic-networking-unlocking-doors-to-new-opportunities/
LOCATION:VIRTUAL
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241029T143000
DTEND;TZID=America/New_York:20241029T163000
DTSTAMP:20260404T104546
CREATED:20241023T154235Z
LAST-MODIFIED:20241023T154235Z
UID:977-1730212200-1730219400@biz2grow.org
SUMMARY:Identifying and Addressing Customer Objections
DESCRIPTION:This is an intermediate-level class and should be attended by those defined below. \nAre you worried that you’re not selling as much or as well as you could? You are not alone. \nMany entrepreneurs know they have a wonderful product or service offering\, but they lack confidence in persuading others to buy it\, and they fear rejection. But this\, like many skills\, can be improved with knowledge and honed with practice. You can develop your sales craft! You don’t want to miss this! \nTo Sign up for the Event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!\n\nTo get the most out of this session\, users should have: \n\nYour existing sales pitches\nBusiness sales data to refer to\nCommon objections your customers pose after a pitch\nAfter taking this session\, we recommend “Perfecting Your Sales Conversions” and “Maximizing Profit per Customer”
URL:https://biz2grow.org/event/identifying-and-addressing-customer-objections/
LOCATION:VIRTUAL
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241029T110000
DTEND;TZID=America/New_York:20241029T130000
DTSTAMP:20260404T104546
CREATED:20241023T153636Z
LAST-MODIFIED:20241023T153636Z
UID:975-1730199600-1730206800@biz2grow.org
SUMMARY:Financial Wellness for Entrepreneurs
DESCRIPTION:Many small business owners finance their passions by bootstrapping and using personal credit. How do you get out of the tight cash flow cycle that you are in? \nLet our expert in financial wellness start you on the path to liquidity and financial health. How well do you understand your money – how it arrives\, how it departs\, and how it can best serve you? How do you strategize your spending? Learn how everyday decisions can impact your business for the months to come. \nTo Sign up for the Event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!
URL:https://biz2grow.org/event/financial-wellness-for-entrepreneurs/
LOCATION:VIRTUAL
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241028T140000
DTEND;TZID=America/New_York:20241028T160000
DTSTAMP:20260404T104546
CREATED:20241002T205630Z
LAST-MODIFIED:20241002T205630Z
UID:891-1730124000-1730131200@biz2grow.org
SUMMARY:Streamline Your Site: Usability
DESCRIPTION:Have you just built your website?  \nOr has it been years since you updated yours?  \nAre you looking to drive more traffic\, or are you having trouble converting visitors into paying customers?  \nIf you answered “yes” to any of these questions\, this session is for you! During this session\, you will work with an expert to gain an understanding of strategies for getting more people to see and engage with your website. You will explore ways to improve your site’s pages and navigation and attract more visitors to your website. \nTo Sign up for the Event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!\n\nWho should register: \n\nBusiness owners looking to improve their website.\nBusiness owners who want to better understand the key elements of a strong website\, so that they can improve theirs.\nBusiness owners who want to ensure their sites have all the pages needed for their particular business\nBusiness owners who are struggling to convert website hits to sales\n\nThis is a high-value session with a digital marketing professional\, offered to you at no cost!
URL:https://biz2grow.org/event/streamline-your-site-usability/
LOCATION:VIRTUAL
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241022T180000
DTEND;TZID=America/New_York:20241022T190000
DTSTAMP:20260404T104546
CREATED:20240722T185059Z
LAST-MODIFIED:20240722T185123Z
UID:643-1729620000-1729623600@biz2grow.org
SUMMARY:Digital Doors: Digital Marketing Tips for the Holidays
DESCRIPTION:Set your business up for success to maximize your online sales during this holiday season. \nPartners: Jacqui Jones & One Degree
URL:https://biz2grow.org/event/digital-doors-digital-marketing-tips-for-the-holidays/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241022T110000
DTEND;TZID=America/New_York:20241022T123000
DTSTAMP:20260404T104546
CREATED:20241002T210104Z
LAST-MODIFIED:20241002T210104Z
UID:893-1729594800-1729600200@biz2grow.org
SUMMARY:Pitch Perfect: Crafting Your Capital Quest
DESCRIPTION:Getting ready for an important pitch or presentation? In this Ask the Expert session\, small business owners will learn how to create compelling presentation decks that attract investors\, showcase the business\, and secure funding. This session covers the essential elements of an effective pitch\, including clearly defining your business model\, market opportunities\, competitive landscape\, and financial projections. \nParticipants will receive guidance on how to tell a compelling story that highlights their unique value proposition and potential for growth. The class will also provide tips on designing visually appealing slides\, structuring the presentation for maximum impact\, and confidently delivering the pitch. \nBy the end of the session\, entrepreneurs will be ready to create their own polished pitch deck and know the skills needed to confidently present their business to potential investors. Sign up now! \nTo sign up for the event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!
URL:https://biz2grow.org/event/pitch-perfect-crafting-your-capital-quest/
LOCATION:VIRTUAL
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241015T110000
DTEND;TZID=America/New_York:20241015T130000
DTSTAMP:20260404T104546
CREATED:20241001T230849Z
LAST-MODIFIED:20241001T230849Z
UID:876-1728990000-1728997200@biz2grow.org
SUMMARY:Growing Your Profit Margins
DESCRIPTION:In this Ask the Expert session\, entrepreneurs will learn practical strategies to increase their profitability and achieve sustainable growth as a result. This course dives into key financial principles such as cost management\, pricing strategies\, and revenue optimization. Participants will explore ways to upsell product\, streamline operations\, reduce expenses\, and improve efficiency without compromising quality. Techniques for maximizing sales through effective marketing and customer relationship management will also be discussed. By the end of the session\, small business owners will have a toolkit of actionable insights and best practices to enhance their profit margins and ensure long-term financial health. Sign up now! \nTo get the most out of this session\, users should have: \n\nFigures for the average sale\, total transactions\, and COGS\nAvatars/Personas for your customers\n\nTo sign up for the event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!\n\n 
URL:https://biz2grow.org/event/growing-your-profit-margins/
LOCATION:VIRTUAL
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241014T110000
DTEND;TZID=America/New_York:20241014T123000
DTSTAMP:20260404T104546
CREATED:20241002T205227Z
LAST-MODIFIED:20241002T205227Z
UID:889-1728903600-1728909000@biz2grow.org
SUMMARY:Do It Yourself Public Relations
DESCRIPTION:In this Ask the Expert session\, entrepreneurs will learn the essential skills to effectively manage their own public relations and build a strong\, positive reputation in their communities. This webinar and expert Q&A will cover key PR strategies such as crafting compelling press releases\, developing media contacts\, and leveraging social media to amplify your message. \nParticipants will gain insights into identifying and targeting the right media outlets\, pitching stories that resonate\, and managing media relations. Our expert will also explore how to handle crisis communication and turn challenges into opportunities. \nBy the end of the session\, small business owners will have the tools and confidence to take control of their PR efforts\, enhancing their visibility and credibility in the market. Sign up now! \nTo sign up for the event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!
URL:https://biz2grow.org/event/do-it-yourself-public-relations/
LOCATION:VIRTUAL
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241008T110000
DTEND;TZID=America/New_York:20241008T123000
DTSTAMP:20260404T104546
CREATED:20241001T230350Z
LAST-MODIFIED:20241001T230959Z
UID:874-1728385200-1728390600@biz2grow.org
SUMMARY:What Goes Into a Marketing Plan?
DESCRIPTION:Want to boost your visibility and attract new customers? This session is tailored just for you! Join an expert and a small team of peers to explore the essential components of a successful marketing plan. You’ll learn which marketing strategies are best suited for your business and which to avoid\, how to effectively communicate your business story\, identify your potential customers and discover where to find them\, and determine where to focus your marketing efforts. Your expert will guide you through a straightforward\, question-and-answer framework to help you create a clear\, actionable marketing plan by the end of the session. \nTo Sign up for the Event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!\n\nWho Should Register: \n\nBusiness owners who want to better understand all aspects of marketing\nBusiness owners developing a comprehensive marketing plan including target demographics\, advertising\, social media\, and more\nBusiness owners who are or will be seeking capital\nBusiness owners who are struggling to be profitable\n\nHow to Prepare: \n\nTo get the most of this session\, make a list of your past advertising efforts and results\, social media accounts\, email and newsletter efforts\, and google analytics for your website\, if you have them. Don’t worry if you don’t have anything to start. Your expert will talk through the model and get you started.\nLogin from a laptop or desktop is preferred.\nSign on 15 minutes before the start time.\nIf you arrive more than 10 minutes after the start time\, you may not be able to participate in the session.
URL:https://biz2grow.org/event/what-goes-into-a-marketing-plan/
LOCATION:VIRTUAL
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241007T143000
DTEND;TZID=America/New_York:20241007T160000
DTSTAMP:20260404T104546
CREATED:20241001T225803Z
LAST-MODIFIED:20241001T230528Z
UID:871-1728311400-1728316800@biz2grow.org
SUMMARY:Brand Strategy for Startups
DESCRIPTION:Just getting started with your business and not sure how to speak about your mission? How do you position yourself in the marketplace if you are new to the game? How does your website\, packaging\, written content\, and collateral all reflect you\, your values\, and your mission? In this Ask the Expert session\, our expert will address the unique needs of businesses in their first chapter and how to create a cohesive brand strategy that sets you up for success. Sign up now! \nTo sign up for the event: \n\nVisit hope2women.org/verizon\nCreate a free account\nSearch for this webinar under “events”\nRegister!
URL:https://biz2grow.org/event/brand-strategy-for-startups/
LOCATION:VIRTUAL
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241002T130000
DTEND;TZID=America/New_York:20241002T140000
DTSTAMP:20260404T104546
CREATED:20240926T135303Z
LAST-MODIFIED:20240926T135424Z
UID:832-1727874000-1727877600@biz2grow.org
SUMMARY:STEP Into Exporting: State Trade Expansion Program (STEP) Grants For International Business Growth
DESCRIPTION:Join our panelists for a discussion and Q&A about how to grow your exports\, sales\, brand\, and business internationally. \n\nLearn how the U.S. Small Business Administration (SBA) continues to help small to mid-sized business owners and entrepreneurs reach their international business objectives (resources\, programs and grants available).\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nHear from digital experts on the power of Website Localization and International Online marketing strategies in establishing a digital footprint in your chosen international target markets.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nUnpack Ecommerce Digital Landscapes with strategies and trends for Search Engines\, Social Media marketing\, regulations\, reporting and analytics.\n\nSAVE YOUR SEAT
URL:https://biz2grow.org/event/step-into-exporting-step-grants/
LOCATION:VIRTUAL
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240924T160000
DTEND;TZID=America/New_York:20240924T170000
DTSTAMP:20260404T104546
CREATED:20240919T201408Z
LAST-MODIFIED:20240919T201953Z
UID:817-1727193600-1727197200@biz2grow.org
SUMMARY:Social Media Marketing
DESCRIPTION:This is an introductory session where you’ll meet one-on-one with an expert to gain insights and feedback about your social media strategy. \nHow To Sign Up: \n\nVisit hope2women.org/verizon\nSign up for a FREE account\nSearch ‘social media marketing’ under events\nRegister and attend the live event!\n\nMore About This Free Training: \nWe offer two levels of support to small business owners who attend this session: setting up channels from scratch or reviewing your current content and strategy. Business owners looking to get started will join a small classroom with an expert. Business owners ready for a review will work with an expert to review their content and receive feedback on: optimizing when and what you post\, converting followers into customers\, and creating a social media strategy that drives more engagement. \nIn either session\, you’ll discuss how to select the right social media channels\, how to target your audience properly\, the posting frequency that makes the most sense for your business\, and how to create the type of content that resonates with your audience. Sign up now! \n \nWho should register: \n\nBusiness owners who have active social media channels to review\nBusiness owners getting started in social media marketing\nBusiness owners who want to better understand how their existing social media channels can work for their business\nBusiness owners who are struggling to convert using social media tools\nBusiness owners who need to find more potential customers online
URL:https://biz2grow.org/event/social-media-marketing/
LOCATION:VIRTUAL
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240924
DTEND;VALUE=DATE:20240925
DTSTAMP:20260404T104546
CREATED:20240722T184759Z
LAST-MODIFIED:20240722T185206Z
UID:642-1727136000-1727222399@biz2grow.org
SUMMARY:Digital Doors: Building wealth in the Hispanic community
DESCRIPTION:How can we collectively and effectively support the fastest-growing segment of entrepreneurs in the U.S.? Hear from our experts in financial health\, investing\, and capital access for Hispanic business owners. \nPartners: Ascendus\, SUMA Wealth\, and Finhabits
URL:https://biz2grow.org/event/building-wealth-in-the-hispanic-community/
END:VEVENT
END:VCALENDAR